Season 3 - Episode 12 - The Omazing Climb with Matt Pohlson
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Cousin Bill 0:01
From the books and podcast one this is give them the business with booth CEO John Tabis news girl Katie Rotella and me, cousin bill.
The biz on the back of Ben Benjamins, baby. Benjamins page ETV getting the big and the big off all about the Benjamins baby. Please welcome your host, the Sultan of the snowdrops, the deacon of the daisies. He can't touch the rim of the basketball hoop but he touches our hearts every day. My cousin our captain john Tabby.
John Tabis 0:48
Hey, Says who? Says who? What sighs kitty. Well, when I would have you all know that as a senior in high school, which was about the same height I could dunk a tennis ball. Yeah. Oh, I could
Cousin Bill 1:08
do you think you still could do it? No. I think I might open over there.
John Tabis 1:15
A little bit farson a
Cousin Bill 1:17
little little Firestone we're still milking product distortion
John Tabis 1:19
that free trunk that free beer they gave us what's up Firestone? I think I might be able to get like my the edge of my middle finger fully extended touch the bottom part of the room maybe.
Cousin Bill 1:32
So my intro might have been fake news. Maybe?
John Tabis 1:34
Maybe I'm gonna go when I take my kids away. Next time we'll go give it a shot and see it touch
Cousin Bill 1:38
our hearts that part's Bay Yeah,
Unknown Speaker 1:40
we're 50% every day I don't know I don't every day get that close to john every day well, but the books touches
Cousin Bill 1:49
every day. There we go. What's your sponsor? Yeah.
John Tabis 1:54
What's up everybody? Welcome back to give them the biz. At give them the biz. You're in your favorite social media platforms including snappy wacky, which I've heard everyone's ditching Facebook to go to snappy Webby now because of all their privacy issues. I think we need to get on Tick Tock isn't that the thing? All the kids are doing Tick Tock. What is this thing? We're talking about that in a minute?
Cousin Bill 2:12
I don't even know but it is a rare thing.
John Tabis 2:14
Now. You know, I feel about snappy, we're happy. So what's up? Yeah, thanks for our sponsors books via UPS comm order some flowers for your loved ones spread some love, and Firestone for the for the beers. We're loving the hook up from our pals at Firestone. And what's going on with UK Rotolo? Um, you know, I'm just actually gearing
Katie Rotolo 2:35
up to go on my little thing called a honeymoon. That's pretty stoked about that. Yeah, we're, we're going away. It's really for a film. Basically, we got into a really big film festival that we're excited about. And we decided to turn it into our honeymoon trip. And so we're going for that right off. We're going to know and then we're going to Paris. So nice. Yeah, so we're really excited. Alex has never left the country and I have only left once, so we're gonna get out more.
John Tabis 3:12
Yay. Wow. It's gonna be mind blowing our face
Katie Rotolo 3:15
stoked about it. And we're staying with some friends. So we're excited. And when hit the festival for a few days and shout out to treacle. My film is premiering GSI flare, which is the biggest lgbtqi plus festival in Europe right now. So are right now.
John Tabis 3:35
Somebody who knows how to spell that? Free call? Go with that, I guess
Cousin Bill 3:43
Yeah, come on. Bill. treacle. Yeah. T r. e. k le
John Tabis 3:49
not I actually noticed I watched the trailer.
Cousin Bill 3:52
Did you have a good supportive friend over here in your face bill, I've been busy.
John Tabis 4:01
What's up with you, Bill? How you doing? You
Cousin Bill 4:02
can watch it. I just do. Tr e A CL e
Katie Rotolo 4:08
it's a I've been actually the the filmmaker, the writer and the girl that stars in it. She had to explain it to the American people working on the film at first. But apparently it's it's a it's like a molasses. And it's really popular over there in the UK. But yeah, it's sort of I mean, you know, they're kind of in a sticky situation. So
Cousin Bill 4:31
not nearly as many exciting things for me, but I just wrapped wahlburgers Congrats. Yeah, season 10 finished it. What's that fun employment. I'm currently on fun employment. So I'm going to not set my alarm tomorrow for the first time and, you know, a year and a half.
Unknown Speaker 4:49
It's pretty good to on a Monday. I know. You're gonna you're gonna lose your platinum status. Right?
Cousin Bill 4:54
I know. I'm a little concerned. You're in town. I know. I know. It's amazing. You guys are gonna get sick of me. real fast like
John Tabis 5:00
a big baller in the in the American or United Airlines database or like they're like wondering when you're traveling.
Cousin Bill 5:06
My last flight back from Boston I got upgraded is the first time ever on a on a coast to coast flight so
John Tabis 5:13
that's not so bad. Yeah, take it.
Cousin Bill 5:16
Fly love big fan fly.
Katie Rotolo 5:21
When we go we're on Philly together and I'm so stoked that we are playing together cuz I was like cool. We both frickin hate.
John Tabis 5:30
Why Yeah, you're gonna hate it together.
Cousin Bill 5:34
Maybe you have a dream company a good time.
John Tabis 5:36
I'm excited for that. I'm ready to get out to the Sixers game while we're out there too. So anybody that's in Philly, wants to hang out. And there's a sixers fan. We will meet you at gate 10. Yeah, after halftime?
Cousin Bill 5:47
Yeah. And yeah, just seeing Jessica mentioned that we're going to
John Tabis 5:53
it's the work area summit, which is, which is in Philly, their local company, their ecommerce platform, drawing, you know, companies from around the region and the country to be really cool.
Cousin Bill 6:03
Yeah, we'll see you guys in a couple weeks. We're gonna be broadcasting live. On Location. Yeah, film 11 he got going on this week, john.
John Tabis 6:13
Hello. So I was thinking about my rant. And I don't have like a big philosophical thing that's hot right now. But a very, but it's hot right now for me. I cancel Hansel, so hot right now. But But I have a very tactical thing that has been nying on me. So LinkedIn has become like, being a founder on LinkedIn is a really unique thing. Like, all of a sudden, people want to connect, like I was at Disney for six years and had a pretty nice job and was around in the community and whatever. And like, I had like 500 connections on LinkedIn or something, I became a founder, you get on TV once or twice, I now have 12,000 followers. And wow, you need to translate that to snappy, snappy, snappy, wacky, that's like a billion followers on Snapchat, just so everybody understands. They're all connected. But you know, the network, what I was saying, I was talking to a class the other day UCLA Anderson, and, you know, they asked me about, like networking and, and how you get in, and all that kind of stuff. And I give some advice on it. But it's like, when you're at the beginning, you have to work your way in. But once you're in the network comes to you. Like now you're the person with the potential to give people money to give people jobs or whatever it might be. And so the network's would come to you. But what what, what I'm getting to is I get a lot of requests now. And I reject on certain things. And the one thing that I always reject on is the lack of a picture of a real human being. And so my advice would be if you're on LinkedIn, and you want it to work for you actually show that you're a real human being, don't have the logo of your cool startup or just a star that says, Rockstar salesman or woman don't put like a catchy phrase instead of a photo show people that you're an actual human being. And I know, there's some folks who sort of want to hold back on that, because they don't want to be judged by appearance. And for whatever reason, maybe they are minority, maybe they think that they will be judged good or bad based on it. But what I'm saying is, is that to build a trusting relationship through a digital platform is already hard to do it, when you don't even know if it's a real person on the other side is impossible. And so if you want to build your network on something like that, you kind of have to just go for it and put it in for And, look, it doesn't have to be at like a glamour shot, you know, with, you know, with the hands posed like the high school, you know, whatever, you don't need it to be that it just needs to be a serviceable photo can be from, you know, a headshot that you could take in Katy showing hers, you know, when to check it, I'm like, she's looking very serious in her in her picture picture.
Katie Rotolo 8:48
Actually, I need to join me to be better at LinkedIn. And I know that
John Tabis 8:53
it's a place where you can build your network. So that is that that's my, my long and short of it, you know, happy to hear it, comment on it. Very tactical, not necessarily the most inspiring thing to talk about. But I can't tell you the number of people where I get the request, and I just automatically hit decline. Because there's there's just there's no connection immediately. And and I don't trust it. And and I think there's probably a lot of people that don't trust it. And if if you don't take it seriously, and you're not willing to put yourself out there, then somebody else isn't going to do that, you know, somebody on the other side isn't going to do that for you. Bill's looking at his LinkedIn and he's smirking in a little bit of pain. We need to diagnose your I don't know how many followers how many connections you have, oh,
Cousin Bill 9:40
let's see. I don't know I haven't even signed on to LinkedIn and I don't know how many years?
John Tabis 9:47
Well, then it's probably not not a place where you're doing some power networking.
Cousin Bill 9:53
Maybe Maybe I shouldn't be
John Tabis 9:54
but maybe you should be. That's right. That's right, especially with fun employment. Now, there's There's an opportunity to build that network and maybe drum up some opportunities for the next gig, you know,
Cousin Bill 10:05
salutely, I had some actually did get some really good, kind of speaking of the unemployment thing and people turning you down or based on, you know, certain things on your profile or whatever. It's sending out resumes, obviously, again, recently, and my most current boss was giving my resume to someone she knew. And she came back to me and was like, Hey, you need to, this is way too long. You need to shorten it up. And like, it was really great feedback to get this whole time I was thinking my resume is super sweet. She's like, yeah, no one wants to see all that, like you got to simplify it.
Katie Rotolo 10:40
Well, you can take that to LinkedIn. Because LinkedIn, you can put as many credits as you want. And then you can have, like, I have probably more credits on LinkedIn than anywhere else, because IMDb never credits you for everything. And then you can't have a 300 page resume. So if anything, to be honest, more so than networking, I've kind of always at least use LinkedIn to sort of keep my resume up to date.
John Tabis 11:05
And it's sort of like a centerpiece, like is that permanent repository where you keep things like you know, it's there if you ever needed
Katie Rotolo 11:12
links to so you can even like link to your, you know, media that you've produced and stuff. So,
John Tabis 11:18
yeah, that's worth investing in man. Yeah, so just just wanted to touch on that for a hot minute. Because I've been getting those those requests and thought, you know, maybe save some people a little bit of pain, where you sending all those invites and saying, like, I wonder why no one's clicking yet. No one's swiping right on my business relationship.
Katie Rotolo 11:37
Do you have anything else that you might say is like a big No, no, or? Yes, you should have that or?
John Tabis 11:46
Yeah, yeah, sure. I mean, there's, there's a couple things. I think, you know, I think people do this for certain reasons, I don't understand. But they'll put like United States instead of Los Angeles. And that always immediately makes me feel like, you're not from like a specific place. You're from a whole country. I don't know if I believe that you're real.
Katie Rotolo 12:04
Maybe they think it's means they're kind of mobile and can travel but it to you, it means
John Tabis 12:09
elda fire you Yeah, yes. Okay. And so that is one. I think another one is lots of people put, you know, a lot of things under their name. These have like this, like 25 different titles, you know, entrepreneur, visionary investor. And by the way, I have like five, so I'm, you know, I'm, I'm sorry, I have to guilty of this. So I'm certainly guilty of this, but actually do I am an advisor to companies, I do have a podcast, like I have a lot of things going on. But I think people often think that they put a lot of things on there, then everyone will think that there are a lot of things. But depending on where you are in your career, that may or may not be a good thing. If I'm hiring like a manager of finance, I want to say finance Rockstar. And that's it. Because if you're like a finance Rockstar, and a this thing and that thing, and I start wondering like are you actually any good at the one thing I need you to do? If that's the stage of your company that you're in? Yeah. And so I think that that's one another one is, people will put like the number of connections they have on their,
Unknown Speaker 13:11
oh, I don't even know. Like, where would I see that
John Tabis 13:13
people will just literally type in 15k plus connections or something. And they'll put that on as like a subhead. And I'm kind of like that, why, like, why are we? Why do I think that's important, as somebody who's connecting with you, that makes me either feel like, I'm not gonna be that important to you, because you already have 15,000 other people, or like, your whole thing is just about building connections. Like literally just
Katie Rotolo 13:36
like a thing now with like, social media kind of like to grow your subscriber almost
John Tabis 13:41
maybe Yeah, it could be that badge of honor. It doesn't, it doesn't feel it feels like you're selling you're trying to sell me on your, your, the proliferation of your LinkedIn network. And I'm kind of like, that's not what I'm getting value from. I'm not trying to tap into you so I can get in front of your 15,000 followers. So it's a little bit weird. And last one is, you know, people will put in like, sort of, I don't know, Goofy pictures with like, graphics. And it's like, this is LinkedIn. Like, to me, this is like you're you're walking in for an interview, or you're walking into a business potential business transaction is not a place for me for that. Now, some people if your business is doing that, then maybe that makes sense. But I would try to keep it a little bit more demure, a little bit more professional in the LinkedIn world. I think there's still certainly a place for personality in your content. But in your profile, I think, you know, this is a this is a digital resume for a reason. So I would keep it somewhat on point with that. So yeah,
Cousin Bill 14:37
that's why I'd say Oh, can you review ours? I'm so curious. To do it right now.
Unknown Speaker 14:42
I can. I can. We can do some critiquing. You already know that? Mine's terrible.
Unknown Speaker 14:47
Yeah.
John Tabis 14:48
So I'll review them both very quickly. Bill login more often than once every year and a half. Okay. And I haven't seen yours.
Katie Rotolo 15:00
Like my headline is, so my description I guess so my titles I have founder and yoga teacher at set intentions and producer epaper ball pictures, which are your I have done many things but those are the that's prices and the things we do now.
John Tabis 15:19
No, I wouldn't say like, if you were going to go out and raise money for set intentions or there was a strong need for you to have the world believe that was what you did 100% of your time, I would lose the producer at pictures, but you're not in that place. So it's totally fine. So depending on what you need it to save to the world you might lean one way or the other and just have the other one be like in your profile thing, but not the lead line. Right. But for where you are right now with both of your lives that works. So it works.
Katie Rotolo 15:50
We will check me out on LinkedIn everyone. Katie Rotella
John Tabis 15:55
speaking of news time, what is going on in the world of the business? Kj
Katie Rotolo 16:01
coming up on today Tom Cruise has a new movie and we're going to be talking to him. Hey, funny man. Al Franken will be stopping by for a visit. And Wolfgang Puck shares his recipe for apple strudel. So stay tuned because we've got all this and more coming up in the next hour. Oh, well, nevermind. So in the News we are so remember those those pictures I sent you today.
John Tabis 16:28
We are talking No, we're not
Katie Rotolo 16:31
talking about So remember, I sent you guys some pictures as I was walking up to your house. Yes. There's your clue. scoots good skin in the news again. But this time so we talked briefly about how what if there was some genius invention to clean up the scoots and now there is so you know how we talked about how they're in the pathway and you know people in some cities are annoyed by it and or people in a lot of cities are annoyed by it. People are setting them on fire. In some cases. There's a hole I think we talked about that once before. There's a whole Instagram of people literally trashing birds and things. It's kind of crazy. But anyway, I digress. This new thing is all about keeping them contained. The company is called swift mile. And they are going to have these on attending an attended excuse me charging stations, that can you be used by any scooter brand, they say, and they'll be able to dock on them, you know, kind of like you see those bike stations all over the city. Same idea. But for the scoots. But the cool part. Guess what? There's solar power. So really cool that there'll be solar powered charging stations. And yeah, it's gonna be for, you know, decongesting the streets and the sidewalks and hopefully have a really cool thing. How do they get to this docking thing?
John Tabis 18:03
If I'm a user? One of the key things about this is that I don't want to have to take it anywhere in particular, I just want to leave it right where I'm going. So how do they get them from? Where they're left to that docking station?
Katie Rotolo 18:19
I think they're going to be working with the scooter company directly, is what it sounds like. So I would think that there would be probably within your app or something. It'll show you where you can bring it just
John Tabis 18:32
for the for the charging partners, whomever that yeah.
Katie Rotolo 18:34
So it says you know, they're going to be saving a scooter companies as well to kind of, you know, function way this whole thing. This whole mess.
John Tabis 18:46
Someone's trying? Yeah, there's a new one called wheels, which has a seated, saw that there's one right outside of your house originally, which is interesting. I hadn't seen that one until recently. But I think there's now like, no joke. 20 some companies doing the shared scooter thing. That's bananas I've seen. So there's bird there's lime. There's there's jump, which is also Uber. But Uber has their own branded to Lyft has them. There's one called like, zipper zippers zips or something like that. And then this one wheels.
Katie Rotolo 19:17
And then there was one right out front that looked kind of like your you know, that scooter you had when you're broken? Yeah, yeah. It reminded me that it was like a little kind of a miniature trike or something
John Tabis 19:26
funky looking. Yeah. And then I was in I was in Tel Aviv and Jerusalem for work for an investor conference last week, and there were like three local brands there that were just like Israel based. Yeah, I mean, there's so like, there's just so many companies now doing this. At some one point I saw, like a cluster of like, 25 of them on a corner and they're all like five or eight different brands. And I'm just like, how are they all competing with one another?
Katie Rotolo 19:53
And they're all like they say they're just dead. You know, people just leave them on the side of the road and then you can't use them because they're dead. Right? And then the thing To his net right now, it sounds like they, they kind of pick them up overnight, and they haul them somewhere. And so that also it's like damaging to the scooters. And it costs the company money. And they know they're not making money. Yeah, exactly. And they're not making money when they're dead, you know, and then the transport and if they could just be docked and charging, and then just ready to go, you know,
Cousin Bill 20:21
I just wonder how many people will make that effort to take them to as a purchaser? Hopefully, I think that especially at one. Well,
Katie Rotolo 20:30
I was gonna say, I think that maybe you'll have to, you know, that's kind of part of how these companies won't have to pick them up anymore. And it's like, oh, hey, by the way, it's like those bike stations, hey, this is where you kind of pick it up and take it from, you know, that kind of thing.
John Tabis 20:45
Now, to see if it works is the way that bird does it. Because I know because one of my friends is it just, he's a charger. So by the way, like trying to like find employment, like this is like a really easy way to make a couple bucks, he just goes out at night, picks up 10 birds that he has paid five bucks, each one charges him overnight, makes 50 bucks does it again the next day, it's an hour in the evening and an hour in the morning to like, redeploy them. And he makes like 50 bucks today. It's like not crazy money. But it's like, just just like, same thing with driving Uber or Lyft. You can just go do it whenever you feel like it not if if you don't want to. And so yeah, I don't know how they get him to do that, because he takes to his house to charge. And that sort of that's the whole way makes money. But who knows. Again, they may be. And I've been wondering if those those that model might evolve over time because of just sort of the craziness. So it's interesting to see if that might might take hold.
Katie Rotolo 21:38
So it sounds like they're going to be working with they work with scooter companies, different corporations like transportation, you know, facilitators and sustainability managers, guests, concierge people at you know, hotels, different planning departments. Yeah,
John Tabis 21:58
he said the cities may rules the cities may say make it required. Yeah, it
Katie Rotolo 22:03
seems like it's um, yeah, but it's hopefully going to be taking hold.
John Tabis 22:09
Yeah. Cool. Cool. Cool. What else is up in the world?
Cousin Bill 22:13
What else are we talking about? What are we doing?
Katie Rotolo 22:18
So I just, I had too many tabs open. So my brain always says, Okay, so this one's really fun, actually. I mean, not that that wasn't super fun. Swift. Wow. Yay, swift Maya. But, um, no, no waste of my Oh, by the way. Um, so Oregon City in Oregon, Oregon. I'm saying that right. I remember when I was a kid, we used to say Oregon Trail, which is not how you say it. Oregon City, and is going to have the last blockbuster on Earth. You guys. Sound a one. I remember years ago when this meme started circulating about, like a foster wise. blockbuster card. And I mean, it's so true. It's so crazy. You know, I mean, Netflix, and gosh, there's so many, you know, digital competitors out there now. But yeah, this one, the company you know, the the manager says that they're, they're not going anywhere anytime soon that it's become really it's a tourist attraction now. So people flock to it. And you know what it sounds like in their town. This is still something that people really love to come and do. And it's Yeah, so it says, um, yeah, they there were, I guess there were 9000 originally 9000, blockbusters? And yeah, that they had originally declared their bankruptcy in 2012. And 2010. Excuse me. And so this is kind of just wither with whittled down?
Cousin Bill 23:53
Or whether, yeah, to get
Katie Rotolo 23:56
to this one last standing blockbuster. So kind of crazy kind of a little monument to maybe visit if you go to, you know, visit near Portland or, you know, you find yourself in Oregon.
Cousin Bill 24:08
Yeah, it's like Blockbuster Video, for me is very, it's like a static thing, because that was our big Friday night thing. Whenever I was when I was a kid, we would go out for pizza Friday night, and then we would go to blockbuster. And that was like, the big treat was like getting to pick out a movie. blockbuster we walk the
John Tabis 24:25
aisles like pick up 100 of them. Look at the covers. Yeah. So awesome. You'd have to pick one and you have to go put it back.
Cousin Bill 24:32
Yeah, when we would try to like we would want to get there early because you know, the new releases go fast. So we would
Katie Rotolo 24:37
oh my gosh, that's so funny. And then when they started like movie ticket sales, you had to like get there right when they started. Yeah.
John Tabis 24:44
Wow. And then the person before you wouldn't ever wound it. Oh, yeah. And you're like, get it and you're like, Oh, you're so ready to watch the movies. Wait, like eight minutes for sure. Why is there no quality control guys? What's happening? I always thought it was weird. They tried to get the person returning it to a wind it I thought they should have just assumed that whomever was gonna pick it up would do the rewinding. Like, why even? Because then you have to, yeah, right. And then you just leave it when you're done at the end of the movie, and then we sorry, what are you saying that the next person shouldn't shoot? Yeah, that note what so they tried to create this expectation that whenever you put it in and be ready to play, so they they said like, if you don't rewind it, we're gonna charge you a fee. But yeah, that was like always the deal. I didn't know there was a fee. But here's the thing, why not just leave it unreal, around all the time. Because the next person is gonna watch it has to rewind it to watch the movie. So why did we they even try to change the behavior move? It's like, remove a lint trap? No, not if it was not if it was always that way. If it was just always that way. That would just be how it was. I guess if you've decided your whole experience with a minor toilet paper roll on john. But if everyone just knew that was what it was going to be, it wouldn't be an inconvenience, it would just be the way it is. That's what I'm saying. They just say and then if somebody decided, because he kind of did that for you, that would be nice, but they don't have to.
Cousin Bill 26:11
So I was just, I think it's a jerk move to not to not rewind it.
John Tabis 26:14
Well, I understand what you're saying. But it wouldn't be a jerk move. It was just how it was the policy if it was like, that's like saying like, Don't rewind it. I can't believe the person in front of me in line at Starbucks didn't buy me my coffee. You'd never say that. Because that's not nice when someone does exactly my point. Have you ever do that for someone just so we can totally change that dynamic? By making it to be like, Wow, it was rewound for me. I can't believe how awesome that person was. Instead of being like, I can't believe they didn't rewind it. What a jerk.
Cousin Bill 26:43
Yeah, sure. We could change it if we could have a time machine. So let's bring
Katie Rotolo 26:46
back all the blockbusters. I think less judgement is always good. So maybe Yeah, let's not call I'm flying up to
John Tabis 26:53
Portland, guys. It's flying up tomorrow. I'm going to this blockbuster. I'm gonna tell them listen, wait. It's time to change the policy. Yeah,
Cousin Bill 27:00
like sir. We only have DVDs and they don't
John Tabis 27:04
forgot about DVDs. Yeah. Wait, wait. If there's only one left, they should go back to VHS.
Cousin Bill 27:12
original Nintendo games?
Katie Rotolo 27:14
And yes. If it wasn't the policy, like it's just like one of those things where you don't know any better. So you wouldn't be like annoyed about it? I guess I just thought ever Yeah,
Unknown Speaker 27:23
I don't know. I thought I guess I thought it was a rule, but I didn't know they charged you. So that's good.
John Tabis 27:30
I'm like super out right now. I don't have tapes. I was gonna say what they charged me now if I went, but they don't. I forgot about DVDs and blu rays because I don't use those either. So that's sort of like one of the things that throws me off now to about the digital proliferation. Right? You mentioned there's so many alternatives. Now you have Netflix, and you have amazon prime and you have HBO Go and Hulu, you have I mean, on on my Apple TV tube now there's 100 different options of ways to get the content and it's like there's just too many I don't need all those. I probably really only need one. And a table or what do you watch? We have DirecTV, which is almost silly. At this point. Yeah, there's like 700 channels or something. Yeah. 200 or something like that. For the sports bomb we mostly because of the momentum. I mean, we just haven't made a change. Yeah, there's not old and you're stuck in your ways. You it's just it's exactly what they count on as a business is that you just get too lazy to actually be much of a hassle to change it. Yeah. The house we got DirecTV sort of like that's we're gonna have it works. We have a DVR. Hmm. 10 years. Something like that. ish. Yeah. So anyway, nine Yeah. So I'm sorry. Wonder VHS is everybody? Yes. Do it Don't Don't be a jerk.
Cousin Bill 28:52
We're gonna business should do it. Alright, so this is Kevin D. from Facebook. What up Kev? Kevin says, I have a business contact that I consider very valuable to me. Friend of mine, who is an infancy of his startup asked me to connect him with my contact. However, my friend has a tendency to rub people the wrong way. Sometimes I'm apprehensive about connecting the two of them hurting my own relationship with that contact. But I also want my friends business to succeed. How do I tactfully handle this? Oh, yeah, that's good.
John Tabis 29:31
That's a good question. Thanks, Kevin. Look, you know, I think you're smart should be wondering about it. And you know, I would say a couple things. They one is you owe it to your network to add value to them. Right and that means both sides of this equation that doesn't just mean your friend it means your valuable contact to and if your friend is going to detract from that person in some way, shape or form and damage your relationship. Therefore, you know, damage the network overall, I think you got to be pretty cautious about it. At the same time, maybe there's a way to coach your friend through why you might have some hesitancy, right. If you have a relationship where you can give some of that feedback and say, Hey, here's what my concerns are, maybe there's a way for you together to work towards a way of communicating with this person that will minimize the risk of that. And and then I think the other part is, if if this new startup that your friend is is kicking off whatever might be super relevant and add value for your friend, or for your the valuable contact, then there might be some positives, they gain there. And then you can also always caveat, so I think the lowest risk thing to do if if you're sort of not sure about it is to reach out to your valuable contact. Let's say that that person's name is
Cousin Bill 30:52
Ted, Ted.
John Tabis 30:55
Gonna go like, like Marcel, Marcel, Marcel the shell, very, like
Katie Rotolo 31:03
Marcel
John Tabis 31:03
French or something.
Katie Rotolo 31:06
I don't think I'm doing it very well. But you know, what I'm trying, I know
John Tabis 31:09
what Marcel is Show us. Um, but if Ted, you know, if you're not quite sure, you can always reach out to Ted and say, Hey, Ted, I have this friend of mine who asked for an introduction to you. They've got this really cool startup. But this person tends to be a little bit abrasive, a little bit loud mouth a little bit, insert whatever the right adjective is, and just, you know, give the warning of I think this could be interesting, because a really interesting company. Just so you know, this may be what you experience, would you like to talk to them anyway? And then that way, it's that person's choice, not yours. And if that person chooses to not engage, you can go back to your friend and say, Steve, sorry, Ted said, not really down for the meeting. 100%, honestly, right. And so it's my show.
Unknown Speaker 31:55
No, that's not the first time I've done that. My name is Marcel,
John Tabis 32:03
parsley, a shell. Killing Katie right now. But I think you can have that conversation and sort of pre read the potential introduction with the person you're introducing traducing to, in this case, Ted, and get that feedback and just be like, if that person's like, yeah, you know what, you know, somebody's a little abrasive doesn't bother me at all. I'm happy to talk, then if they have a terrible experience, sort of like, well, I warned you, and you cannot really reflect negatively on you. It's just gonna be like, this is what it was when they would appreciate. Okay, yeah, you did give me a heads up. So yeah, you know, so it turns out that this person is this way. And that's what you said they were so I don't really hold it against you. And you're looking out for both people in that in that instance. Because if it is just going to go up in flames, you don't want to introduce it for your friend either. So that would be my my recommendation would be on pre read it. With Ted. Make sure Ted's good with Steve's sort of whatever it is. And then if if thumbs up from Ted then go for it. And if if Ted says you know, not probably not for me or the I might get a glimpse of what the startups about egg my friends got a start up. It's in the flower business and this person really doesn't like flowers, then. You know, probably not going to be interesting anyway. So boom, nice. Show. Shall
Cousin Bill 33:19
we got a game that I do have a game? It's a new one. A new game new game, a new called sewing in a mess. Sorry, can you say that? swing? has to be UI mg. No, I
John Tabis 33:31
just want to miss I wanted you to say it that way. Oh, I thought you were saying it was soy and Demisse.
Cousin Bill 33:38
I was like, Huh, what is this game about?
John Tabis 33:40
How many things about soy could have been talked about? But I'm game south. So we miss sewing and a mess. See, so
Cousin Bill 33:51
this game is about companies that had some sort of marketing or advertising campaign that did not turn out so great. So I'm going to tell you what the situation was. And you will tell me who the company was. Got it. Three points for if you get it without a hint. Two points if you need a hint. Why do sorry about distracted by the show, and I stopped listening to me completely.
John Tabis 34:21
All Marcel
Cousin Bill 34:22
done for the night. This is
John Tabis 34:28
why the internet is a productivity killer. Right here.
Katie Rotolo 34:31
It can be right I will say I had a very difficult experience at first this week with being detached from my technology bring it up. But I was very liberating actually. And your brain works better when you have to figure things out and people get a little lost, you know without your Google GPS. Anyway,
Cousin Bill 34:56
let's say swinging your brains working better. I got that bar marketing or advertising campaigns. That did not go so great. Oh, yeah. Okay. Yeah. So number one.
Katie Rotolo 35:09
Oh, wait, sorry. So we're picking which one didn't work out or
Cousin Bill 35:11
you're gonna name the company. Got it. Okay, got it. All right. This brand landed in hot water after a cringe worthy commercial featuring Kendall Jenner.
John Tabis 35:24
Pepsi Cola. Correct. I knew it. But that wasn't fast enough. Yep. Well done. Well done. Alright, is that that was um, what was the commercial I can't remember
Cousin Bill 35:33
it was they were there was like some sort of protests like nondescript protests. And it was like all everyone was all you know, antsy, and like, tense. And Kendall Jenner comes in and gives like a cop a Pepsi. And it's like,
John Tabis 35:49
yeah, it was very sort of like, Hey, you know, we're fighting for equal rights. And it's like, yeah, is Pepsi. Good? Yeah. Just kind of getting glossed over. I was like, do the running man or something. It's like, Alright, three, nothing. Katie.
Cousin Bill 36:13
Number two, this beer company got roasted on social media when it accidentally added an extra clover to a shamrock on their billboards.
John Tabis 36:22
Guinness. Yep. That's a buzz. Oh. Don't have a table. Yeah. Tell me you're talking with your hand. Slap money. Guinness.
Cousin Bill 36:40
Yeah, I know. I don't remember. being like a baseball umpire.
John Tabis 36:47
I don't remember there being a leaf.
Cousin Bill 36:51
Yeah, it was on St. Patty's Day a couple maybe a year or two ago. They accidentally put a Yeah, add an extra clover to the Shamrock. Yeah. All right. Number
Unknown Speaker 37:02
three, three. And what people was uproar? Like it was an uproar. They just Oh, they just actually not our logo. What? Whoops. Yeah,
John Tabis 37:10
so we're the Irish beer brand. We don't know anything about clovers. What's
Cousin Bill 37:15
Alright, number three. This online streaming slash media company once started an offshoot called quixtar, which was not well received. called quixtar. Or clear wi k str. quixtar. quixtar. I
John Tabis 37:32
kind of remember this. Huh? Did we get a hint? Well, we can hold on. I don't know if I'm ready for that.
Unknown Speaker 37:42
quick stir. I can't remember. I think was his brand name.
Katie Rotolo 37:47
I kind of want to guess because it reminds me of another brand name. But I don't. I don't know. I kind of
John Tabis 37:55
not so confident. I want him to think Netflix
Cousin Bill 37:59
correct?
John Tabis 38:02
I was really not sure because, well, that was the one that that's when they split off to make the mail service a different correct, right. Yeah. It's like your if you wanted the DVDs, and you had to pay, by the way. By the way, I cancelled my DVD subscription from Netflix like not that long ago. Yeah. And I own that movie now because I haven't returned to what it is. It's been sitting there for like six months, I probably paid $50 for that DVD.
Cousin Bill 38:25
My roommate does the DVD thing. And I he's the only person in the world that I know. Yeah,
Katie Rotolo 38:33
that's so funny. Speaking of fees, I have a library book that I need to return. It's just one of those things where it's like, that was expensive until you the reason returned to manipulate. The
John Tabis 38:43
reason why you keep the DVD one was to get all the movies because Netflix doesn't have a lot of movies, they have a lot of like, movies that you don't really want to watch, but like not the good movies like not the new releases. Not the best. I mean, you don't like the movies, Netflix produces themselves their own, but like if you want to watch all the things from the Oscars, so you have to go and rent them anyway. And it was a cheaper way of getting those. But now the DVD services doesn't have any good ones at all. Yeah, you can't get the Oscar Warner movies on the DVR anymore. So there's no point at some point
Cousin Bill 39:13
to pay your dues and join sag AFTRA because yeah, that's only like $5,000 it's totally worth it. Yeah, that's, I feel like I hope you're still reaping that benefit. Oh, yeah, totally. Six, six, a three Question number for this famous condiment company. Let its QR codes expire. And unbeknownst to them, another company picked them up, resulting in customers being sent to pornographic websites if they scan the QR codes.
John Tabis 39:41
Whoa, that is really bad. I don't know what that's condiments come raizy
Katie Rotolo 39:46
condiment Not to be confused with condom. Yes. So, Heinz? Yes, no, I thought that was too obvious.
John Tabis 39:59
The only con My company I know Yeah. It's kind of behind me. That's horrible. Imagine like, anyone out Well, number one. What are you scanning QR code for? That has to do with ketchup anyway, right? So part of me kind of goes like, that's a weird behavior anyway, but like to have, all of a sudden pop up. pornography is like one of the worst brand experiences you can possibly like you possibly have. You're like, I'm super into baking this thing with ketchup in it.
Katie Rotolo 40:29
And then like, speaking of taking over websites, the other day, I went online to pay a parking ticket. And somebody had gotten mad at their parking ticket and had changed. You know, when you type in something on Google, it'll populate, you know, the name of the website and a description of it. They had said, it says something I screen grabbed it. I wish I had it up. But it said something along the lines of I got one more damn parking ticket. And so somebody messed with their site, change the description changed the just the actual What do you call it, you know, title of the website and made it unclickable so I was trying to pay it and it was all broken. And there were you know, I tried to go through three different kind of government websites to try to get to it all down. So someone had gotten really pissed and gotten there. I don't know I'm not teeth ticket in LA. And you had a hack is
Unknown Speaker 41:30
dangerous. Serious, crazy. felony. Yeah. And I was like,
Katie Rotolo 41:37
I The next day, I was like, Huh, I wonder and I went to kind of show Alex's he, you know, obviously, whenever you get a ticket, you have to like, you know, commiserate and be mad about it because the city and so, so I was like, Oh my gosh, you're gonna think this is hilarious. And I was like, Oh, they fixed it. I wonder how long it had been like that. But I it was, I don't know. Anyway, it just reminded me I was just too funny. I was like, someone really got mad
Cousin Bill 42:01
went for it. Alright, last question is a formality. But uh, the smell this now defunct?
John Tabis 42:09
This one's worth eight points right. This now 2.9 points
Cousin Bill 42:15
is what it's worth. This now defunct big box electronic store struck out bag with a product called divots di v x. Radio Shack incorrect was similar to the DVD after 48 hours unless you paid for more views of the movie through your DVD player. Best Buy and correct circuits on Circuit City I kind of remember them and they were such a ripoff we watched the movie like once or twice and like
John Tabis 42:50
put it back you know like Katie I'll give it to you never lost my point one no you're never Nice try
Katie Rotolo 42:54
it but I had Circuit City in my mind when I said Radio Shack cuz I filmed in one of them in Miami. years ago. Right before it went out of business basically, I think they let us film there because they needed any money. Again, that sounds really messed up. I take all that back. Sorry, Circuit City.
Cousin Bill 43:15
They don't care.
Katie Rotolo 43:16
But uh, no. But anyway, that's what I meant to say. So thanks for the point.
John Tabis 43:23
you all for joining us for giving the biz. Good to see everybody please follow us. Subscribe. Please,
Unknown Speaker 43:30
share. You do all the things that you're supposed to do write ups yay like it if you like it. We have 10,000 subscribers and so be great. Somebody to perfect.
John Tabis 43:45
And there's our next guests on next episode. So thanks, everybody. Follow us like us love us. And we love you. Spread the word. Give him the biz. Till next time peeps.
Cousin Bill 43:58
Thanks for listening to give him the business podcast from the books and podcast one. Be sure to download new episodes every Tuesday right here on podcast one on the podcast, one app or on Apple podcasts. And don't forget to rate review and share. also find us on Twitter and Instagram under the handle at give them the biz gi v m th e bi z